OUR SERVICES > THE Complete KIT
Your brand and website, all in one seamless package.
The Complete Kit brings together a branding suite that is authentically yours and a beautiful website that allows you to step into the next era of your business with confidence. Perfect for makers moving off Etsy, launching something new, or bringing all the pieces of your business together in a way that feels aligned and empowering.
By the end, you’ll have a brand that feels true to you and a website that shows it off, all in one seamless process.
What’s included:
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The Brand Kit includes:
Brand Kit Strategy & Workbook
Logo system
Color palette & font pairings
Collateral
Brand Style Guide -
The Website Kit includes:
Custom Squarespace or Shopify website design
Mobile friendly responsive buil
Up to 6 page
Basic SEO setup
Training handoff & support -
We’ve set up a roadmap to ensure a project of this size will be completed in a reasonable amount of time. To keep us all accountable, deadlines are put in place on both sides for design & review. The Complete Kit will take about 8-12 weeks.
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Our mission is to create a package that genuinely feels like an extension of you. No more feeling forced to create posts that don’t feel aligned, or feeling shame when sharing your website - from now on, you’ll be able to create effortlessly and share with pride because this branding is authentically you.
Investment:
Investment for The Complete Kit starts at $5,800, but depends on your platform - we currently work on both Squarespace and Shopify. We’ll meet with you to discuss your needs and recommend a platform, and tailor a proposal that meets your project scope.
Squarespace projects - beginning at $5,800
Shopify projects - beginning at $6,800
How It Works
The Process
Our tried-and-true process for building your visual brand or website is something we’ve spent years honing. Sometimes that means bringing in a little extra help from our industry friends — hence the “we”!
Step One
Discovery and Development
Before we begin, I’ll send over a Brand Questionnaire - this will help us begin our project with clear intentions and insights. Using your answers and some industry research, we’ll develop a strategy based on what makes you unique.
Step Two
Visual Direction
From there, I’ll begin compiling some visual direction for us to discuss - think moodboards and Pinterest boards, made just for you. We’ll talk through different options, and decide which path to move forward with.
Step THree
Concept Exploration
Next, we’ll work on bringing our chosen direction to life with 2-3 refined concepts. This will include logo variations, typography, colors, and photo mockups to help us visualize real world examples of your brand in use. You’ll choose the concept that we move forward with.
Step Four
Refinement
We’ll fine tune everything to get your new branding to that perfect sweet spot where it really comes to life - and most importantly, feels like an extension of you. We’ll go through with a fine tooth comb during two rounds that are included with your package.
Step Five
Build
Once everything is signed off, we’ll begin building your real-world assets - from all of your logo files, to social templates, print pieces, and anything else within scope.
Step Six
Delivery & Launch
Once all work is complete and final bills are paid, we’ll walk through all the assets together and you’ll receive a super organized and easy-to-use file package. I’ll also be on hand to support for 30 days after handoff, in case anything comes up!
Frequently Asked Questions
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Branding projects: 4-6 weeks
Website projects: 6-8 weeks
Complete Kit projects: 8-12 weeks
We only work with 2-3 clients at a time, to ensure that we can focus our energy and attention on our projects and ensure a timely delivery.
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Absolutely - we offer payments in 2 or 3 monthly installments. Please note that final files will not be transferred until final payment is made.
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Of course! During our discovery call, we’ll talk through your needs and take any additional deliverables into account when creating your proposal.
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Please reach out to see when we’re available to start your project. We only work with 2-3 clients at a time, so we recommend setting your date as soon as possible!
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There may be additional costs along the way (such as font licenses). We recommend budgeting an additional $200 for any costs that may arise - but these costs are totally up to you.
Take control of your growth
Have you outgrown Etsy?
Are you ready to elevate your brand and grow beyond Etsy, but not sure where to start?
The Etsy Exit Audit is designed to give you clear, actionable steps to transform your shop and brand for success—on and off Etsy.
*usually - I am only one human girl (who respects your privacy.)
